THERE’S some online promo for the signature capo to finish off…then the focus moves to my ‘acoustic roots of Dave Arcari’ livestream on 1 June.
I need to put together a micro-budget Facebook ad to promote the livestream – the best performing ads are usually based on videos that already have a little traction, so I gather some bits and bobs to film something.
After editing, the result is a one-minute promo in various formats for Facebook, Instagram, IGTV, YouTube etc. I post it round everywhere, leaving the Facebook ad creation ’til tomorrow when, hopefully, the video will have got some traction.
The video has taken up most of the day but there’s time to go for a quick walk before I start on the mushroom risotto for dinner.