I HAVE a guitar student coming first thing. Once she’s done I hot he studio and deal with a load of admin stuff then start working one an image to use on a new website landing page and also as a cover for my Facebook page.

Fiona arrives soon after midday top go for a paddle. My ‘rotator cuff’ shoulder problem means I need to take it easy so we have a relaxed paddle round Inchcailloch. Margaret’s got soup and rolls waiting for us when we get back 🙂

After lunch I spend time on the new website landing page. Once it’s done I put together a Facebook ad set using yesterday’s Devil’s Left Hand video post as the creative. Each ad in the set has an identical budget and set up but tests differently targeted audiences. I’ll let it run for two or three days then take stock of the resulting data…particularly the video watch time…